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Brief -
Deliverables -
Branding
Merchandise (t-shirts, tote bag, eco cup)
Posters (in house display only)
Vibrant, nostalgia-fueled merch created for Caffeine Quest, a specialty coffee shop with a retro arcade twist. The project blended 80s arcade aesthetics with modern coffee culture to design playful items that customers could wear, use, and gift.
Branding


The Caffeine Quest logo combines two carefully chosen typefaces to strike a balance between modern minimalism and retro nostalgia, capturing the spirit of both arcade culture and contemporary coffee design. The joystick icon, with a coffee bean as the ball, reinforces the brand's playful identity and brings visual cohesion across the brand.




Merchandise








Posters
Power-Up Poster: A playful take on a classic game item—Caffeine Quest's branded cup emerges from a yellow power-up box, framing coffee as the ultimate energy boost.
Arcade Machine Poster: A pixel-art arcade machine wrapped in Caffeine Quest branding, using bold synthwave colours to evoke 80s nostalgia and gaming culture.
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